At La Nación, Argentina’s largest and most influential national news organization, I worked as a Motion Designer and Video Editor within the social media team. My role focused on developing new, creative, attention-grabbing, mobile-first video formats and scalable motion systems for daily news, breaking news coverage, and special editorial projects, during a period of rapid digital transformation.
I was part of the #LNteAcompaña project, which received international recognition at the Digital Media Awards LATAM and Worldwide by WAN-IFRA, the World Association of Newspapers and News Publishers.
The initiative combined editorial relevance with social-first distribution strategies during a critical news period.
GRAPHICS
Graphics packages made for Social, web, and broadcast.
My work extended beyond content production: I designed scalable motion systems, graphic packages, and Essential Graphics templates that structured how social video was created across daily news, breaking coverage, and special editorial initiatives. These frameworks helped increase production speed, maintain visual consistency, and adapt newsroom storytelling to platform-native environments.
SPECIAL EDITORIAL PROJECTS
I developed new formats to adapt special editorial projects to social media and website of the network.
INFOGRAPHICS
Beyond standard news formats, I created motion infographics and visual explainers designed to translate complex editorial topics into accessible, mobile-optimized narratives.
DAILY & BREAKING NEWS CONTENT
I developed platform-native video formats tailored for short-form consumption, prioritizing clarity, pacing, and visual hierarchy within fast news environments. These formats were applied to daily content as well as high-impact breaking stories.
AR FILTERS
I created interactive Instagram AR filters designed to engage users in a playful way. This example was released shortly before the iconic bill was withdrawn from circulation.
Some other contents developed by me (link in every tittle):
TIMELINE - THE WORLD TO COME - CROMAÑON INFOGRAPHIC - FEED STORIES - SAY IT WITH EMOJIS - INFOGRAPHICS - LIFE STORIES - NEWS REPORTS - HALLOWEEN - BREAKING NEWS - CHAT NEWS - KEYS TO UNDERSTANDING - FEED STICKERS - ARA SAN JUAN INFOGRAPHIC - TUTORIAL - VERSUS - THE CANDIDATES ANSWER
Thanks for watching! :)
